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Showing posts from September 16, 2012

Guinness names Nigeria’s Adetu new CEO

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Diageo, the global leader in spirits, is placing its trust in a homeboy, having appointed a senior Nigerian manager, Seni Adetu as its new CEO for Guinness Nigeria Plc. Adetu will replace Devlin Hainsworth who has been posted to Kenya. Adetu is the first Nigerian to be appointed CEO since the late Raph Alabi who served from 1994 to 1996 when he moved on to become chairman. Adetu is currently the CEO and Group Managing Director of EABL and will assume duty as Managing Director/CEO of Guinness Nigeria on July1, 2012 according to a statement by company chairman Babatunde Savage. Adetu has led East African Breweries Limited, EABL since July 2009 and prior to this role, he served as Managing Director of Guinness Ghana Breweries Limited after joining Guinness from Coca Cola in 2006. According to Savage, “During his time in Ghana, Adetu led the integration of Guinness Ghana and Ghana Breweries Limited, creating a winning culture and driving a strong market share growth. Under his